I have been receiving lovely notes from lots of adults
interested in children’s books—librarians, teachers, readers—who are submitting
their names for a chance to win one of ten free autographed copies of my
upcoming novel, PRETTIEST DOLL (which will be published by Clarion on November
6, 2012).
Publicity is an amazing thing to a writer.
When you write, you disappear inside your head, and the only
people keeping you company are the characters you dream up. It’s a big party up there, and for a while,
it’s fabulous. But then you finish the
book, and the characters go away, and you go back to your real life, where you
make soup and watch “The New Normal” with your boyfriend and wait for your
adult children to take your calls and visit your 92-year-old mother with
dementia who is still mad that you took her car away and get quotes from
roofers because you have roof rats and run every day because you are addicted
to running even though you think you might have runner’s knee.
And it’s as if the book and all those characters have evaporated,
are just gone.
But now I have a publicist.
And publicists know how to make sure that people know about your book
and those characters. One of the things
they tell you to do is to offer to give away some free copies of your
book. A lot of people will write to you
if they think they’ll get a free book out of it. (All in all, my book has received more “hits”
than 89% of the other children’s books advertised this year. Yes, I’m bragging a little. )
That is a pretty extraordinary thing. With all the stories about the demise of the
printed (as opposed to the electronic) word and the corporatization of the
publishing industry, you wouldn’t think people would still want to own an
actual book. But they do.
I’ve heard from a teacher on Long Island with the same name
as my daughter who thinks my idea (about a beauty-pageant contestant) is
great. And a young college student who
writes a blog and wants to be a writer herself.
And a woman who likes the look of my website. I didn’t recognize the name of her town, so I
Googled it. She lives in Iraq. IRAQ.
Isn’t that incredible?
It is just the most heartening thing, to see how books are
still meaningful to so many people. It
makes me feel happy and hopeful about the future (a fact that will make my
closest friends laugh, because I tend toward the melancholic and despairing).
It’s not too late to enter the contest. Visit my website (www.ginawillnerpardo.com) and drop
me a note.
And in your non-reading hours, check out “The New Normal.” Ellen Barkin is going to win an Emmy. I just about guarantee it.